WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
NOT JUST FREELANCERS. ANYONE WITH SKILLS NEEDS THIS.
CHAPTER INDEX
82% OF PROFESSIONALS WITHOUT A RATECARD ARE PAID BELOW MARKET RATES.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
An informal survey in a freelance community found that 82% of service workers who don’t have a RateCard tend to accept pay below industry standards.
WITHOUT RATECARDS
WITHOUT RATECARDS, YOU DON’T HAVE YOUR OWN FEE BENCHMARK.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Without a RateCard,
Your fee depends on your mood, the client, or the situation.
The result:
You end up unsure what to charge.
WITHOUT RATECARDS, CLIENTS CAN NEGOTIATE HOWEVER THEY WANT.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Without an official document (a RateCard), clients feel you’re “flexible” and can be pushed.
They’ll tend to negotiate aggressively, with no clear limits.
WITHOUT RATECARDS, YOU WON’T FEEL CONFIDENT QUOTING HIGHER PRICES.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Many professionals actually have strong skills, but don’t feel confident stating their price because they’ve never written it formally.
A RateCard gives you a solid “anchor.”
WITHOUT RATECARDS, IT’S HARD TO EDUCATE THE MARKET.
WHY EVERYONE (YOU) SHOULD HAVE A RATECARD.
Clients won’t know the value of your skills if you don’t explain it yourself.
A RateCard is an education tool: “This service is worth the price.”
WITHOUT RATECARDS, PRICE NEGOTIATIONS GET OUT OF CONTROL.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Without RateCards, your value gets priced too low, and you get dragged by the market instead of being able to negotiate from a strong position.
WITH RATECARDS
WITH RATECARDS, YOU LOOK MORE PROFESSIONAL.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Clients will see you as more professional, because you clearly value your own expertise and time.
WITH RATECARDS, YOU’RE READY TO ANSWER PRICING QUESTIONS ANYTIME.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Stop wasting time thinking through your fee every time a client asks.
WITH RATECARDS, IT’S CLEAR WHAT YOU OFFER.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
On AgentX.ID, your RateCard clearly shows the specifications.
List all terms and conditions in each of your RateCards.
WITH A RATECARD, YOU CAN SEGMENT THE SERVICES YOU OFFER.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Create three RateCard tiers:
Basic, Standard, and Premium.
Adjust the specifications based on the client’s needs.
WITH RATECARDS > YOU PROTECT YOUR VALUE.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
No unnecessary back-and-forth: the RateCard speaks for itself.
It has the price and the terms and conditions, shaping how people perceive your value.
RATECARDS > SOFTSELLING MARKETING TOOL
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
By placing your RateCard link on all your social media profiles, you can offer your services and expertise without looking like you’re hard-selling.
RATECARDS > FILTERING TOOL CLIENT
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
It separates serious clients from people who are just asking around.
If someone’s budget isn’t a fit, they’re not your target segment. It’s a “don’t waste my time” tool.
RATECARD > NEGOTIATION TOOL
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
You stay in control.
If client wants lower price >
“If you want a lower price, you can choose the Basic package.”
You stay in control.
RATECARD > PROMO TOOL
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Want to run a New Year promo?
A bundle package?
It’s much easier when you already have baseline rates, without making yourself look cheap.
RATECARD > POSITIONING STRATEGY
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
With a RateCard, you communicate what class of clients you work with, without having to explain at length.
RATECARD: RAISING PRICES? NO PROBLEM.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Every time you add to your portfolio, gain testimonials, or develop new skills, raise your RateCard price. It’s fine as long as you have a baseline RateCard rate.
THERE ARE MANY PLATFORMS FOR CREATING A RATECARD.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
You can easily create a RateCard in Google Docs, Canva, AgentX.ID, etc.
AGENTX.ID: CREATE A RATECARD WITH A “HIRE” BUTTON THAT CAN BE CLICKED RIGHT AWAY
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Only on AgentX.ID,
a RateCard can be clicked to instantly create an Assignment, and the client can make a payment based on that RateCard.
IT’S NOT ONLY INFLUENCERS WHO CAN HAVE A RATECARD.
WHY EVERYONE (YOU) SHOULD HAVE RATECARDS.
Whoever you are, you should have a RateCard for your expertise. Coaches, tutors, consultants, designers, even if you’re “someone people vent to” you still need a RateCard.
KNOW YOUR WORTH
Having great expertise isn’t enough. You need to state its value clearly.
A RateCard isn’t just a price list, it’s a declaration that you deserve to be valued.