Hootsuite

hootsuite
Hootsuite Media Inc. (Canada)
Social Media Analytics Social Media Management
Hootsuite is a social media management platform that enables users to schedule posts, monitor conversations, manage multiple accounts, and analyze performance from a single dashboard. It helps individuals and businesses save time, improve engagement, and make data-driven decisions for social media growth.

Basic Capabilities :
No capabilities detected
GOOD FOR
PERSONAL
Freelancers, consultants, and influencers who need to save time and manage multiple social media accounts effectively.

BUSINESS
Marketing teams, agencies, and enterprises requiring centralized control, collaboration, analytics, and advertising tools for managing large-scale social strategies.
FEATURES
SCHEDULING
Plan, draft, and publish posts across multiple social platforms in advance.

CONTENT CURATION
Discover and share trending or recommended content to boost engagement.

MONITORING
Track keywords, hashtags, and brand mentions in real time.

ANALYTICS
Access in-depth reports and insights to measure campaign effectiveness.

TEAM COLLABORATION
Assign tasks, manage permissions, and collaborate on social campaigns.

AD MANAGEMENT
Create, manage, and optimize social media ad campaigns within the platform.

INTEGRATIONS
Connect with 150+ apps such as Canva, Dropbox, Google Drive, Slack, and CRM tools.
PRICING
FREE
No free plan. Limited-time free trial available.

INDIVIDUAL
Starts at $99 per month. Includes scheduling, publishing, and basic analytics for a small number of social accounts.

BUSINESS
Starts at $249 per month. Includes advanced analytics, team collaboration, approval workflows, and priority support.

ENTERPRISE
Custom pricing. Provides enterprise-level features such as advanced compliance tools, SSO, policy management, dedicated training, and premium support.
TECHSTACK
FRONTEND
JavaScript, React, Backbone.js, HTML5, CSS3 for responsive user interface.

BACKEND
Node.js, Python, Ruby on Rails, and Go for core platform logic and services.

DATABASE
PostgreSQL and Redis for structured data and caching.

CLOUD & INFRASTRUCTURE
Amazon Web Services (AWS) for hosting, storage (S3), load balancing, and scalability.

DATA & ANALYTICS
Hadoop and Spark for data processing, Tableau and custom dashboards for analytics.

INTEGRATIONS
Native APIs for Facebook, Instagram, LinkedIn, YouTube, TikTok, and X/Twitter. Supports third-party app integrations (e.g., Canva, Google Drive, Slack, Dropbox, Salesforce).

API
RESTful APIs for publishing, analytics, user management, and integration with third-party workflows.

SECURITY & COMPLIANCE
SOC 2 Type II certified, GDPR compliant, Single Sign-On (SSO), audit logs, and role-based access controls.

MOBILE
iOS and Android apps built with native development frameworks for on-the-go management.
last update : September 29, 2025
Update AiProfile
.