Similarweb
Similarweb is a digital intelligence platform that analyzes web and app performance to provide insights into traffic, audience behavior, and market trends. It helps users benchmark competitors, discover growth opportunities, and optimize digital strategies.
Basic Capabilities :
No capabilities detected
Basic Capabilities :
No capabilities detected
GOOD FOR
PERSONAL
Marketers, SEO specialists, and freelancers using it to study competitors, discover keyword opportunities, and refine campaigns.
BUSINESS
Agencies, enterprises, and investors using it for competitive intelligence, market strategy, due diligence, and digital growth planning.
Marketers, SEO specialists, and freelancers using it to study competitors, discover keyword opportunities, and refine campaigns.
BUSINESS
Agencies, enterprises, and investors using it for competitive intelligence, market strategy, due diligence, and digital growth planning.
FEATURES
WEBSITE TRAFFIC ANALYSIS
Tracks visits, engagement, traffic sources, and geographic breakdown.
COMPETITOR BENCHMARKING
Compares websites and apps against competitors for performance insights.
MARKET RESEARCH
Identifies category leaders, industry shifts, and emerging players.
APP ANALYTICS
Provides app download, ranking, and usage data.
KEYWORD & REFERRAL INSIGHTS
Reveals search terms, referral sites, and partnerships driving traffic.
AUDIENCE DEMOGRAPHICS
Delivers data on visitor interests, demographics, and behavior.
Tracks visits, engagement, traffic sources, and geographic breakdown.
COMPETITOR BENCHMARKING
Compares websites and apps against competitors for performance insights.
MARKET RESEARCH
Identifies category leaders, industry shifts, and emerging players.
APP ANALYTICS
Provides app download, ranking, and usage data.
KEYWORD & REFERRAL INSIGHTS
Reveals search terms, referral sites, and partnerships driving traffic.
AUDIENCE DEMOGRAPHICS
Delivers data on visitor interests, demographics, and behavior.
PRICING
FREE
Basic traffic and engagement statistics with limited data access.
INDIVIDUAL
Pro plans from $125 per month offering deeper traffic, keyword, and referral insights.
BUSINESS
Advanced plans with multiple seats, competitor tracking, and extended reporting starting at higher monthly rates.
ENTERPRISE
Custom pricing including full dataset access, API integration, policy management, and tailored solutions.
Basic traffic and engagement statistics with limited data access.
INDIVIDUAL
Pro plans from $125 per month offering deeper traffic, keyword, and referral insights.
BUSINESS
Advanced plans with multiple seats, competitor tracking, and extended reporting starting at higher monthly rates.
ENTERPRISE
Custom pricing including full dataset access, API integration, policy management, and tailored solutions.
TECHSTACK
DATA COLLECTION ENGINE
Uses proprietary web crawlers, ISP data, panels, and direct measurements to build datasets.
API & INTEGRATIONS
Provides APIs for traffic, keyword, referral, and market research data, with integrations into BI and analytics tools.
CLOUD INFRASTRUCTURE
Operates on scalable cloud systems to process real-time global digital activity.
DATA ENRICHMENT
Applies machine learning and AI models to refine, normalize, and segment data.
Uses proprietary web crawlers, ISP data, panels, and direct measurements to build datasets.
API & INTEGRATIONS
Provides APIs for traffic, keyword, referral, and market research data, with integrations into BI and analytics tools.
CLOUD INFRASTRUCTURE
Operates on scalable cloud systems to process real-time global digital activity.
DATA ENRICHMENT
Applies machine learning and AI models to refine, normalize, and segment data.
last update : September 29, 2025
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