Heap
Heap is a pioneering digital insights platform that empowers organizations to comprehensively understand their customers' digital journeys. By automating data capture across every user interaction, Heap provides a detailed dataset without requiring engineering input, enabling businesses to improve conversion rates, retention, and overall customer satisfaction. Its advanced data science capabilities identify opportunities and friction points within user experiences, enhancing decision-making processes. With more than 10,000 companies relying on Heap, the platform combines qualitative and quantitative insights for a holistic view of user behavior and actionable improvements.
Basic Capabilities :
Automatic Data Capture, Session Replay Integration, Data Science Alerts, Actionable Insights, Comprehensive User Journey Analysis
Basic Capabilities :
Automatic Data Capture, Session Replay Integration, Data Science Alerts, Actionable Insights, Comprehensive User Journey Analysis
GOOD FOR
PERSONAL: Data analysts, product managers, and marketers benefit from actionable insights into user behavior, enabling them to make informed decisions quickly and effectively.
BUSINESS: Teams in product development, marketing, and customer experience utilize Heap to streamline workflows, enhance user engagement, and optimize conversion paths based on rich data insights.
BUSINESS: Teams in product development, marketing, and customer experience utilize Heap to streamline workflows, enhance user engagement, and optimize conversion paths based on rich data insights.
FEATURES
Automatic Data Capture: A single snippet captures the entire digital experience of every user across all platforms without requiring engineering support.
Session Replay Integration: Provides full context on user actions, directing you to specific moments in sessions that warrant attention, facilitating efficient troubleshooting.
Data Science Alerts: Identifies crucial moments of friction or opportunities for improvement, even tracking previously unmonitored user behaviors.
Actionable Insights: Delivers specific guidance on what changes to make for the greatest impact on user experience and business results.
Comprehensive User Journey Analysis: Fully maps each user’s path through your site or product, offering insights into conversion and retention factors.
Integrated Reporting Hub: Offers insights into how different teams use data and the most effective product decisions to make at critical junctures.
Robust Integration Options: Over 100 integrations available, ensuring relevant data reaches the right customers at pivotal points in their journey.
Holistic Data Approach: Combines quantitative and qualitative data to give a complete picture of user interactions and behaviors, setting it apart from traditional analytics tools.
Session Replay Integration: Provides full context on user actions, directing you to specific moments in sessions that warrant attention, facilitating efficient troubleshooting.
Data Science Alerts: Identifies crucial moments of friction or opportunities for improvement, even tracking previously unmonitored user behaviors.
Actionable Insights: Delivers specific guidance on what changes to make for the greatest impact on user experience and business results.
Comprehensive User Journey Analysis: Fully maps each user’s path through your site or product, offering insights into conversion and retention factors.
Integrated Reporting Hub: Offers insights into how different teams use data and the most effective product decisions to make at critical junctures.
Robust Integration Options: Over 100 integrations available, ensuring relevant data reaches the right customers at pivotal points in their journey.
Holistic Data Approach: Combines quantitative and qualitative data to give a complete picture of user interactions and behaviors, setting it apart from traditional analytics tools.
PRICING
FREE: Basic access to platform features, suited for small-scale insights with limitations on data points and analytics depth.
INDIVIDUAL: Monthly subscriptions starting at $200, unlocking advanced analytics features and deeper insights into user behavior.
BUSINESS: Starting at $1,200 per user annual fee; includes SSO/SAML support, enhanced admin controls, and collaboration tools for teams.
ENTERPRISE: Custom pricing tailored for large organizations requiring robust security and compliance measures, dedicated support, and extensive integrations.
INDIVIDUAL: Monthly subscriptions starting at $200, unlocking advanced analytics features and deeper insights into user behavior.
BUSINESS: Starting at $1,200 per user annual fee; includes SSO/SAML support, enhanced admin controls, and collaboration tools for teams.
ENTERPRISE: Custom pricing tailored for large organizations requiring robust security and compliance measures, dedicated support, and extensive integrations.
TECHSTACK
Data Capture Technology – Utilizes advanced tracking to capture full user interactions across digital platforms seamlessly.
Analytics Engine – Combines data science and analytics tools to derive actionable insights from complex datasets.
Integrations Framework – Offers extensive support for over 100 integrations with popular tools and platforms for data synchronization.
User Behavior Mapping – Advanced algorithms analyze user journeys automatically, detecting patterns and friction points.
Session Replay Functionality – Provides visual context through session replays, allowing teams to see user behavior in real-time.
Analytics Engine – Combines data science and analytics tools to derive actionable insights from complex datasets.
Integrations Framework – Offers extensive support for over 100 integrations with popular tools and platforms for data synchronization.
User Behavior Mapping – Advanced algorithms analyze user journeys automatically, detecting patterns and friction points.
Session Replay Functionality – Provides visual context through session replays, allowing teams to see user behavior in real-time.
last update : January 21, 2026