Pencil
Pencil is an advanced AI platform specializing in generative advertising and video content creation. It empowers marketers and creatives to produce high-quality, cinematic videos and ads efficiently, leveraging Google’s latest AI models for optimal results. With features supporting seamless sequences, consistent branding, and rapid production, Pencil addresses the growing demand for dynamic content in a fast-paced digital landscape. Its enterprise-grade compliance ensures secure operations, making it ideal for brands and agencies looking to scale efforts and foster creativity.
Basic Capabilities :
AI Video Generation, Reference Image Usage, Real-Time Collaboration, Performance Analytics, Enterprise-Grade Security
Basic Capabilities :
AI Video Generation, Reference Image Usage, Real-Time Collaboration, Performance Analytics, Enterprise-Grade Security
GOOD FOR
PERSONAL: Individual creators and freelancers who require an efficient way to generate high-quality video content for personal projects, social media, or portfolio work.
BUSINESS: Teams within marketing and creative agencies seeking to streamline content production, ensuring fast turnaround while maintaining brand consistency and collaboration across various projects.
BUSINESS: Teams within marketing and creative agencies seeking to streamline content production, ensuring fast turnaround while maintaining brand consistency and collaboration across various projects.
FEATURES
AI Video Generation: Create stunning cinematic-quality videos using intuitive tools and templates, enhancing your creative process effortlessly.
Reference Image Usage: Incorporate reference images to inform video tone and aesthetics, ensuring brand consistency across all outputs.
End Frame Continuity: Maintain narrative flow and visual coherence in video storytelling, providing audiences with a seamless viewing experience.
Rich Media Library: Access a vast library of stock footage, soundtracks, and assets to enhance your projects and elevate storytelling.
Real-Time Collaboration: Work with team members in a shared workspace, enabling instant feedback and collective brainstorming for enhanced creativity.
Performance Analytics: Measure the effectiveness of your campaigns with integrated analytics, allowing for data-driven decisions and optimization of future efforts.
Custom Branding: Easily personalize templates and media to reflect your brand’s unique identity, fostering recognition and affinity.
Enterprise-Grade Security: Benefit from robust security measures designed to protect your content and client data, ensuring compliance with industry standards.
Reference Image Usage: Incorporate reference images to inform video tone and aesthetics, ensuring brand consistency across all outputs.
End Frame Continuity: Maintain narrative flow and visual coherence in video storytelling, providing audiences with a seamless viewing experience.
Rich Media Library: Access a vast library of stock footage, soundtracks, and assets to enhance your projects and elevate storytelling.
Real-Time Collaboration: Work with team members in a shared workspace, enabling instant feedback and collective brainstorming for enhanced creativity.
Performance Analytics: Measure the effectiveness of your campaigns with integrated analytics, allowing for data-driven decisions and optimization of future efforts.
Custom Branding: Easily personalize templates and media to reflect your brand’s unique identity, fostering recognition and affinity.
Enterprise-Grade Security: Benefit from robust security measures designed to protect your content and client data, ensuring compliance with industry standards.
PRICING
FREE: Limited to 3 video exports per month and access to basic features, providing an introduction to AI video generation capabilities.
INDIVIDUAL: Priced at $29/month, unlocking unlimited video exports and access to advanced features for individual creators seeking to enhance their content.
BUSINESS: $99/month per user, includes additional features like SSO/SAML integration, admin controls, and enhanced collaboration tools tailored for creative teams.
ENTERPRISE: Custom pricing available, offering comprehensive security, compliance measures, governance frameworks, and tailored support for larger organizations needing scalable solutions.
INDIVIDUAL: Priced at $29/month, unlocking unlimited video exports and access to advanced features for individual creators seeking to enhance their content.
BUSINESS: $99/month per user, includes additional features like SSO/SAML integration, admin controls, and enhanced collaboration tools tailored for creative teams.
ENTERPRISE: Custom pricing available, offering comprehensive security, compliance measures, governance frameworks, and tailored support for larger organizations needing scalable solutions.
TECHSTACK
Model – Powered by Google’s cutting-edge video generation models, Pencil ensures top-notch video quality and performance.
Data – Utilizes a rich dataset for training AI models, guaranteeing effective and relevant content generation that meets audience expectations.
Integrations – Seamlessly integrates with popular design and marketing tools, fostering a smooth workflow for content creators and marketers.
API – Robust API for developers to access Pencil's functionalities and integrate them into existing software solutions.
Auth – Secure authentication options including OAuth and SSO to protect user accounts and data privacy across collaborative spaces.
Data – Utilizes a rich dataset for training AI models, guaranteeing effective and relevant content generation that meets audience expectations.
Integrations – Seamlessly integrates with popular design and marketing tools, fostering a smooth workflow for content creators and marketers.
API – Robust API for developers to access Pencil's functionalities and integrate them into existing software solutions.
Auth – Secure authentication options including OAuth and SSO to protect user accounts and data privacy across collaborative spaces.
last update : November 7, 2025
.