SEMrush
SEMrush is an all-in-one digital marketing and SEO platform that helps businesses grow their online visibility. It provides tools for SEO, content marketing, PPC, competitive research, social media management, and more. Users can audit websites, track keyword rankings, analyze backlinks, uncover competitors' strategies, and optimize advertising campaigns. It is widely used by marketers, SEO professionals, and agencies to drive data-backed digital strategies.
FEATURES
Keyword research & SERP tracking
Backlink analytics and audit
Site audit for technical SEO
Domain vs. domain competitor analysis
SEO content templates
AI-powered content writing and optimization
On-page SEO checker
Position tracking
Advertising research (Google Ads/PPC)
Social media scheduling and analytics
Market Explorer & Traffic Analytics
Local SEO tools (listings, reviews, etc.)
Backlink analytics and audit
Site audit for technical SEO
Domain vs. domain competitor analysis
SEO content templates
AI-powered content writing and optimization
On-page SEO checker
Position tracking
Advertising research (Google Ads/PPC)
Social media scheduling and analytics
Market Explorer & Traffic Analytics
Local SEO tools (listings, reviews, etc.)
PRICING
FREE
Limited functionality with daily limits
PROFESSIONAL
$129.95/month
For freelancers, startups, and in-house marketers with limited budget
GURU
$249.95/month
For SMBs and growing agencies with more projects
BUSINESS
$499.95/month
For large agencies and enterprises
ENTERPRISE
Custom pricing (for large-scale needs)
Limited functionality with daily limits
PROFESSIONAL
$129.95/month
For freelancers, startups, and in-house marketers with limited budget
GURU
$249.95/month
For SMBs and growing agencies with more projects
BUSINESS
$499.95/month
For large agencies and enterprises
ENTERPRISE
Custom pricing (for large-scale needs)
GOOD FOR
PERSONAL
Freelancers, bloggers, SEO learners
BUSINESS
Digital marketers, SEO professionals, agencies, marketing teams
ENTERPRISE
Large-scale companies, brands managing multiple domains and campaigns
Freelancers, bloggers, SEO learners
BUSINESS
Digital marketers, SEO professionals, agencies, marketing teams
ENTERPRISE
Large-scale companies, brands managing multiple domains and campaigns
TECHSTACK
TECHSTACK
Backend: Python, PHP, Go
Frontend: JavaScript (React), HTML5, CSS3
Database: PostgreSQL, ClickHouse
AI/ML: NLP models, proprietary AI content scoring engine
Infrastructure: AWS, Kubernetes, Docker
APIs: RESTful, internal microservices
API
Yes – SEMrush API Documentation
Includes access to:
Keyword data
Domain analytics
Backlink data
Traffic insights
SEO audits
(Pricing plans limit access level)
Backend: Python, PHP, Go
Frontend: JavaScript (React), HTML5, CSS3
Database: PostgreSQL, ClickHouse
AI/ML: NLP models, proprietary AI content scoring engine
Infrastructure: AWS, Kubernetes, Docker
APIs: RESTful, internal microservices
API
Yes – SEMrush API Documentation
Includes access to:
Keyword data
Domain analytics
Backlink data
Traffic insights
SEO audits
(Pricing plans limit access level)
last update : August 6, 2025
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