Brand24
Brand24 is an AI-powered media monitoring platform that enables businesses to track and analyze online mentions across a wide array of sources, including social media, blogs, news outlets, and more. With access to over 25 million online sources, Brand24 provides real-time insights that help brands stay ahead of the narrative and understand their reputation in the digital landscape. The platform is designed for marketers, PR professionals, and business leaders, allowing them to measure brand awareness, assess public sentiment, and inform strategic decisions. Its advanced sentiment analysis tools categorize mentions into positive, negative, or neutral, giving users actionable insights that drive engagement and performance. Unique features such as hashtag tracking and influencer identification further empower users to optimize their campaigns and bolster their online presence.
Basic Capabilities :
Real-time Monitoring, Sentiment Analysis, Hashtag Tracking, Influencer Identification, Customized Reporting
Basic Capabilities :
Real-time Monitoring, Sentiment Analysis, Hashtag Tracking, Influencer Identification, Customized Reporting
GOOD FOR
PERSONAL: Brand24 is ideal for individuals such as freelancers, bloggers, and influencers who want to monitor their online presence and gather insights on audience sentiment. It helps them understand public feedback, make informed decisions, and tailor their content strategy effectively.
BUSINESS: Marketing and PR teams within businesses leverage Brand24 to track brand reputation, measure campaign performance, and gather essential audience insights. The platform enhances collaboration among team members, improves decision-making processes, and ultimately boosts brand engagement and strategy effectiveness.
BUSINESS: Marketing and PR teams within businesses leverage Brand24 to track brand reputation, measure campaign performance, and gather essential audience insights. The platform enhances collaboration among team members, improves decision-making processes, and ultimately boosts brand engagement and strategy effectiveness.
FEATURES
REAL-TIME MONITORING: Keep tabs on brand mentions across millions of online sources instantly, ensuring you never miss an important conversation.
SENTIMENT ANALYSIS: Utilize advanced algorithms to determine the sentiment behind mentions, enabling you to gauge public perception effectively.
HASHTAG TRACKING: Monitor and measure the performance of hashtags related to your brand, providing insights into campaign effectiveness and audience engagement.
INFLUENCER IDENTIFICATION: Discover key influencers in your industry and track their impact, helping you leverage their reach for your marketing efforts.
WORD CLOUD VISUALIZATION: Distill vast amounts of mentions into an easily digestible word cloud, simplifying data interpretation and focus.
CUSTOMIZED REPORTING: Generate tailored reports to share insights with your team, enhancing collaboration and informed decision-making.
COMPETITOR BENCHMARKING: Evaluate your brand's performance against competitors, allowing you to identify areas for improvement and opportunities for growth.
ENGAGEMENT MEASUREMENT: Analyze reach and engagement metrics to understand the effectiveness of your PR efforts and marketing strategies.
USER-FRIENDLY DASHBOARD: Experience an intuitive interface that makes it easy to navigate and find the information you need without a steep learning curve.
MASTERCLASS ACCESS: Gain access to a free social listening masterclass, equipping you with essential media monitoring skills.
MULTILINGUAL SUPPORT: Leverage AI-driven language detection to track mentions in multiple languages, ensuring comprehensive monitoring regardless of linguistic barriers.
CUSTOMER SUPPORT: Benefit from dedicated customer service that prioritizes client needs, ensuring you feel supported throughout your media monitoring journey.
SENTIMENT ANALYSIS: Utilize advanced algorithms to determine the sentiment behind mentions, enabling you to gauge public perception effectively.
HASHTAG TRACKING: Monitor and measure the performance of hashtags related to your brand, providing insights into campaign effectiveness and audience engagement.
INFLUENCER IDENTIFICATION: Discover key influencers in your industry and track their impact, helping you leverage their reach for your marketing efforts.
WORD CLOUD VISUALIZATION: Distill vast amounts of mentions into an easily digestible word cloud, simplifying data interpretation and focus.
CUSTOMIZED REPORTING: Generate tailored reports to share insights with your team, enhancing collaboration and informed decision-making.
COMPETITOR BENCHMARKING: Evaluate your brand's performance against competitors, allowing you to identify areas for improvement and opportunities for growth.
ENGAGEMENT MEASUREMENT: Analyze reach and engagement metrics to understand the effectiveness of your PR efforts and marketing strategies.
USER-FRIENDLY DASHBOARD: Experience an intuitive interface that makes it easy to navigate and find the information you need without a steep learning curve.
MASTERCLASS ACCESS: Gain access to a free social listening masterclass, equipping you with essential media monitoring skills.
MULTILINGUAL SUPPORT: Leverage AI-driven language detection to track mentions in multiple languages, ensuring comprehensive monitoring regardless of linguistic barriers.
CUSTOMER SUPPORT: Benefit from dedicated customer service that prioritizes client needs, ensuring you feel supported throughout your media monitoring journey.
PRICING
FREE: Enjoy basic monitoring features with limited access to mentions and reporting, perfect for individuals looking to dip their toes in media monitoring.
INDIVIDUAL: At $49 per month, unlock additional features such as enhanced sentiment analysis and higher mention quotas tailored for freelancers and small teams.
BUSINESS: Starting at $149 per month per user, gain powerful tools including advanced reporting, team collaboration, and admin controls designed for growing businesses.
ENTERPRISE: Customized solutions with advanced security, compliance measures, and governance features tailored for large organizations, ensuring data privacy and strategic insights across teams.
INDIVIDUAL: At $49 per month, unlock additional features such as enhanced sentiment analysis and higher mention quotas tailored for freelancers and small teams.
BUSINESS: Starting at $149 per month per user, gain powerful tools including advanced reporting, team collaboration, and admin controls designed for growing businesses.
ENTERPRISE: Customized solutions with advanced security, compliance measures, and governance features tailored for large organizations, ensuring data privacy and strategic insights across teams.
TECHSTACK
Model – Utilizes machine learning algorithms for sentiment analysis and natural language processing to accurately assess online mentions.
Runtime – Optimized for performance with real-time data processing capabilities that ensure timely alerts and insights.
Data – Handles vast datasets from over 25 million online sources, maintaining robust and accurate tracking of brand mentions.
Integrations – Seamlessly integrates with popular digital marketing tools and platforms, enhancing your marketing stack's effectiveness.
API – Offers a fully functional API for developers, allowing for customized integrations and automation of monitoring tasks.
Runtime – Optimized for performance with real-time data processing capabilities that ensure timely alerts and insights.
Data – Handles vast datasets from over 25 million online sources, maintaining robust and accurate tracking of brand mentions.
Integrations – Seamlessly integrates with popular digital marketing tools and platforms, enhancing your marketing stack's effectiveness.
API – Offers a fully functional API for developers, allowing for customized integrations and automation of monitoring tasks.
last update : November 2, 2025
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